Why Gen Z's Are Demanding Transparency

I recently started writing for Calik Denim's new blog on sustainable fashion, sustainable denim, conscious consumers, and trends, and wanted to share some of the exclusive pieces I have written so far.

Transparency is a big topic for me right now because what Simply Suzette aimed to do was to provide consumers with the information that wasn't readily available. So, as brands start to map their supply chains, it brings me great hope that some of this information will become common knowledge. Because knowledge is power, am I right?!

But, don't worry. I'll still be sharing the hard to find, super cool, sustainable innovations that are out there that continue to make our jeans the best they can be :)

Check out "Why Gen Z's Are Demanding Transparency" on Calik's blog here.

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